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I PROMISE Ltd. Ed. –

As a tribute to the Long Brothers, The LeBron James Family Foundation has released a new I PROMISE wristband

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She Likes: Dede Damati

Name: Dede Damati Twitter: @dede_onthebeach IG: dede_onthebeach Hometown: Miami, FL 1.Three favorite brands of clothes right now? Giuseppe

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UNKNWN MVP 4x Tee

As they’ve done in the past, UNKNWN has released a new tee in celebration of LeBron’s latest MVP. 

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PMK x BBC Collab

The guys over at PMK teamed up with the good people from Pharrell Williams’ BBC IceCream to make

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Nike LeBron X “MVP” Sneakers

In honor of LeBron’s fourth MVP, Nike unveiled a special colorway of his latest signature sneaker, the Nike

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